Marketing Work Experience with CIM
I'm sure you can think of a fantastic ad that made you laugh out loud or got stuck in your head all day. But advertising is just one part of marketing. Often people think they are the same thing but marketing includes so many more areas like data, strategy, branding, negotiation, budgeting and more! Who better to show you the ropes of a career in this industry than the Chartered Institute of Marketing?
Marketing is a broad and exciting field, so this programme will cover a lot! From marketing principles, strategy and user personas to campaigns, social media and anlysis, you'll leave with a complete understanding of the industry and potential areas to specialise in.
Marketing Strategies & Core Concepts
In this module we'll look at marketing strategy and why is it important? You'll hear the seven P's of marketing from product to place and people - we'll explain it all. We'll also show how digital marketing works and common digital marketing activities. In this module's activity we'll test how well you were paying attention to the seven P's of marketing!
Social Media Marketing
Marketing & Data Analytics
Meet industry professionals
What students say
“Thank you so much for this amazing programme it was really helpful and has driven me to further pursue and look into this industry as well as look at apprenticeship routes.”
“Thank you so much for creating this programme as it has really helped me secure my choice and has helped me engage with the topic more.”
“This programme was amazing! It was informative and I was never bored. I was engaged throughout and learnt so much and will be passing it on. Thank you for this opportunity!”