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Psychology Subject Spotlight

Does love at first sight actually exist?
with Dr Joseph Adonu from the University of Bedfordshire

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In this Subject Spotlight, Dr Joseph Adonu explores the psychology of one of the hardest feelings to define: love. By introducing you to several psychological theories of love, and evaluating the different cultural meanings of love, he tackles the age-old question: does love at first sight actually exist?

Dr Joseph AdonuUniversity of BedfordshirePsychology

All episodes
1. Does love at first sight exist?
2. The psychology of love
3. The nature of ‘love at first sight’
4. Activity - Can love be measured?

About the university


University of Bedfordshire
University of Bedfordshire

The University of Bedfordshire provides you with a professional learning environment, as well as practical, real-world opportunities to develop your experience so that you’re ready to seamlessly take on the world of work. The Luton campus and accommodation are centrally located, and just a short distance from London – a 25-minute train journey. Bedfordshire believes in supporting students through their time at university and offer a range of well-being and financial initiatives. At Beds, they know going to university isn’t just about gaining a great degree; it’s also about developing skills and having experiences that will help you become a well-rounded individual who stands out from the crowd.

University of Bedfordshire profile →
Meet the academic
Dr Joseph Adonu

Dr. Joseph Adonu is a Senior Lecturer in Social Psychology in the School of Psychology of University of Bedfordshire who currently teaches across undergraduate and postgraduate courses. He’s a Chartered member of the British Psychological Society and Senior Fellow of the Higher Education Academy of England and Wales. His research and teaching specialty is in personal relationships, culture and personal development.

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